Honest Ilia Makeup Review: Is It Worth the Hype?

Searching for an honest Ilia makeup review? I’m sharing my thoughts on 3 products from the clean beauty brand and whether they are keepers or not. 

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ilia beauty reviews

Ilia has been making waves in the beauty community for years.

From social media to numerous beauty editor awards from some of the country’s top beauty magazines, Ilia’s products are climbing the charts in the clean beauty revolution. 

The makeup brand began when creator, Sasha Plavsic, started researching cleaner ingredients to recreate her favorite lip balm.

And what began as a mission to create a lip product that was safe, effective, and natural turned into a clean makeup brand loved by many.

To learn more about Sasha and Ili’s mission, head over to iliabeauty.com.

We believe in skin that looks like skin—and radiance that comes naturally. With transparency as our guide and color as our vehicle, we challenge the conventions of clean beauty to create something radically new, through safe, potent formulas that protect and revive your skin.

ILIA BEAUTY

Ilia Beauty can be purchased on the brand’s website, iliabeauty.com, Sephora, Revolve, and Nordstrom. Many of their products cost between $24- $58. 

ilia makeup reviews before and after

Ilia Makeup Reviews

The first thing that caught my eye when deciding to try Ilia products was their minimal and sleek packaging. It was simple, neutral, and plain beautiful — but would the products work?

My first try at testing out the super serum skin tint failed when the Sephora associate redirected me to another brand.

After mentioning that I had oily skin, he mentioned that the skin tint would not be a good choice. 

A few months later, I was defiant and decided to give it a try anyway. 

Ilia Super serum skin tint SPF 40

Upon first impressions, I was happy to see that there were numerous shades available. This product is available in 30 skin shades.

ILIA Skin Tint is also vegan, non-comedogenic, safe for sensitive skin, and formulated without fragrance, gluten, or silicone.

While the skin tint is fragrance-free, it emits a smell from the raw materials. It’s a sour smell that can be overwhelming at first.

However, the smell does go away after a few minutes after application. I also noticed that the formula was thick and I was not sure how it would wear on my oily skin. 

On top of that, because the skin tint has mineral SPF, I feared the sunscreen would make me too shiny and highlight my skin texture. 

I applied the formula as I would any other serum — with my fingertips. It blended easily and the color seemed to almost disappear into my skin.

While it is not full coverage or a foundation, it did act as a lightweight foundation.

I ended the application by blotting with a beauty sponge out of habit. I find that it makes the makeup look more seamless. 

But as expected, you do have a bit of a sheen. Not shiny, but more dewy — which I love! Even with my acne scars, I have come to embrace a dewy look.

I topped it off with a little pressed powder in my T-zone to minimize some shine. I get why the Sephora associate wouldn’t recommend it for oily skin, but nothing a little powder can’t fix. 

I would say this product is great for dry skin.

My skin felt light and natural just like I like my makeup. What I also love about this skin tint is the clean ingredients. 

+ KEY INGREDIENTS

  • Hyaluronic Acid draws hydration into the skin to visibly plump and replenish.
  • Niacinamide minimizes the look of pores, smooths skin texture, and refines uneven tone.
  • Plant-based squalane seals in moisture and boosts elasticity without clogging pores.
  • Non-nano zinc Oxide safely shields skin from UV rays, blue light, and pollution

Ilia Super Serum skin tint has also been awarded many beauty awards which include: 

Best Clean Foundation, Allure (2020)
Best Clean Foundation, Glamour (2020)

Skin Rewind Complexion Stick

I was interested in trying out a complexion stick. I had heard so much of the Merit Foundation Stick but settled on the Ilia Skin Rewind Complexion Stick.

The brand touts this weightless complexion stick as buildable, medium coverage that instantly blurs pores, redness, and texture with a natural matte finish. GREAT!

That’s what I’m looking for. It claims that, over time, the anti-aging ingredients help firm, smooth, and soften the appearance of lines and wrinkles; perfect for my almost 40-year-old skin. 

The complexion stick is available in 42 skin tone shades.  I settled on the shade 9N Tulepo. I love the stick for easy application.

I just swipe a few times on my cheeks, chin, and forehead. I then use a tightly compacted brush, like a kabuki or buff brush, to blend the makeup into my skin.

The product melts into the skin and provides lightweight coverage. It helps even out skin tone while keeping the look very minimal and natural. 

The skin rewind complexion stick is great for busy women and moms who don’t have a ton of time to fumble around with a multi-step makeup routine.

And the ingredients list is great for mature skin like ours. 

+ KEY INGREDIENTS

  • Ceramide-Peptide Complex Visibly firms and strengthens the skin barrier.
  • Winged Kelp Extract Potent replenisher that restores luminosity, helping skin look more youthful.
  • Butterfly Lavender Extract Botanical powerhouse that smooths the look of fine lines and wrinkles.

This is a product I would purchase again. It is so easy to use and I love it for my casual days or work-from-home days when I don’t want to put on a full face of makeup. 

Ilia Multi-Stick

Next up on this Ilia makeup review is the Multi-Stick. I love multi-use makeup products but have been let down by multiple brands in the past.

A multi-stick product offers a product that can be used in multiple areas of the face.

One stick may be used on the lids as eyeshadow, on the lips as lipstick, and on the cheeks as blush. 

I found that while some look great on the cheeks, they don’t wear well on the lips. I was excited to give this one a try. 

The Ilia Multi-Stick is available in 12 natural and luminous shades. I purchased the shade Whisper.  

This creamy cheek and lip color comes in a twist-up stick for easy application on the go.

?While skeptical of a cheek tint that doubles as a lip product, I was very impressed with how this wore on my lips.

It didn’t look cakey or matte, but rather hydrating and just the softest touch of color.

This is definitely a product I would purchase again. Mainly for how easy it is to use. No need for a blush brush, just your fingertips.

+ KEY ACTIVE INGREDIENTS

  • Shea Butter nourishes skin and creates a creamy texture that melts on contact.
  • Avocado Oil Antioxidant-rich oil that helps soften and replenish skin.
  • Orange Peel Wax Helps protect and condition skin with a breathable feel.
ilia makeup review

Ilia Beauty Products to try

I was so impressed with the first 3 Ilia products that I am now planning to try out more from the line. Here are a few Ilia beauty products on my wishlist:

Ilia FAQ

IS ILIA BEAUTY WORTH IT?

I recommend Ilia Beauty if you prefer a natural-looking and minimal makeup routine. Ilia is great for those who don’t want to spend too much time with multiple makeup products.

If I had to recommend one product, it would be the skin rewind complexion stick for its ease of use and natural finish. 

WHAT KIND OF COVERAGE DOES SUPER SERUM SKIN TINT SPF 40 PROVIDE?

Skin Tint offers light coverage with a dewy finish.

DOES SUPER SERUM SKIN TINT SPF 40 HAVE A SMELL?

Skin Tint is developed without any added fragrance, so you may notice the scent of the raw ingredients at first. This scent will fade after application.

DO I NEED TO APPLY SKINCARE UNDERNEATH SUPER SERUM SKIN TINT?

Skin Tint works best applied to clean, bare skin—the skincare-powered formula is your makeup, skincare, and SPF in one step.

WHAT SKIN TYPES IS SKIN REWIND COMPLEXION STICK BEST FOR?

If you have oily skin, you’ll love the blurring, natural-matte finish and non-comedogenic formula. Those with drier skin will love that it’s powered by a barrier-boosting Ceramide-Peptide Complex.

WHAT’S THE DIFFERENCE BETWEEN SKIN REWIND COMPLEXION STICK, SUPER SERUM SKIN TINT, AND TRUE SKIN SERUM FOUNDATION?

The difference is in the formula, coverage, and finish.

Skin Rewind is a weightless complexion stick with medium coverage and a natural matte finish.

True Skin is a liquid formula with medium coverage and a natural finish.

Super Serum Skin Tint is a liquid formula with light coverage and a dewy finish—plus SPF 40 protection.

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